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For a single business

One business. Every platform. One brief.

You know you should post everywhere. Hype Machine writes the week in your voice, and shows which posts worked.

About $166 a month, billed yearly. Nothing renews on its own.

Three LinkedIn posts: a picture post ready to download, a six-slide carousel and a video post’s first frame and prompt
Three posts from a LinkedIn week. Tinted boxes stand in for the pictures.

Sound familiar?

What gets in the way.

  • Posting happens when there’s time. There rarely is.
  • Each platform wants something different.
  • You can’t tell which posts worked.

Your week

How a week goes.

  1. Pick a platform and make the week. Five posts are written, with pictures where they belong.
  2. Read each post. Change the words or the picture if you want.
  3. Download it, or copy the caption, and post it.
  4. Press Sync now. See where each post ranks, and how you compare with your competitors.
  5. Once enough of your posts rank gold or platinum, new weeks are built on them.
What’s working on Instagram: three AI-written quick wins drawn from the account’s captions and formats, the average score by format, and how the account sits next to similar accounts
What’s working, in plain words.

Your project

Your business is one project.

It comes with all five platforms. Write for the ones you use and skip the rest. Upload a strategy document or write a few lines; every post starts there.

The first setup step for Saltline Coffee Roasters: upload a strategy document, write about the brand, or both, before any posts are made
The first step: tell it about the business.

Your competitors

Know how you compare.

Track up to 20 accounts: yours and your competitors’, on LinkedIn, Instagram, TikTok and Facebook. Paste each public profile address. No social logins, no passwords.

See your engagement rate against your competitors’ average, on the numbers you all report.

How you compare on Instagram: the brand’s 2.5% engagement rate next to its competitors’ 2.1% average, compared on likes and comments only, with the biggest gap and one thing to try
Your rate against your competitors’ average.

Your goals

Turn a goal into steps.

Say what you want from a platform. Get steps, each with a target and what to do, based on your own posts.

A goal plan for a sample brand: one business goal turned into steps, each with a target and actions, based on the account’s own Instagram posts
A goal plan for a sample brand. Its targets are a plan, not a promise.

The plan that fits

One project covers the whole business.

  • One project, with all five platforms
  • Up to 25 posts a week: five on each platform
  • 20 tracked accounts

Start a second brand later? Add a project for $1,495 a year.

Questions

Do I need all five platforms?

No. Write for the ones you use.

Do I give you my passwords?

No. You paste the public profile address.

Can I change the posts?

Yes. Rewrite or edit the words, and redo a picture up to 3 times.

What if I start a second brand?

Email hello@hypemachine.co to add a project for $1,495 a year.

Is it a subscription?

No. One payment for the year. Nothing renews on its own.

Your week, written.

Business: $1,995 a year for one project with all five platforms.